As Seen in The Hollywood Reporter: The Luxury of Going Unnoticed at Secret Bay
We’re honored to be included in The Hollywood Reporter’s first-ever Travel issue, in a feature exploring where today’s most discerning travelers choose to disappear for a while.
A few lines from the piece capture what many of our guests come here for: privacy you can feel, an island that stays wild, and the kind of time that’s hard to find elsewhere.
“Privacy Is the Point.” “Nothing is more luxurious than going unnoticed.” – The Hollywood Reporter, Travel issue
A quieter kind of Caribbean
Dominica is the true Caribbean shared without spectacle. It rewards people who arrive curious, move at their own pace, and choose places that don’t ask them to perform. In the article, travel advisor Erica Gray described a client’s family stay at Secret Bay in words we recognize immediately:
“Dominica is not the flashy Caribbean.” – The Hollywood Reporter, Erica Gray, Spotlight Travel
“There’s no scene, no parade of recognizable faces at the pool bar.” – The Hollywood Reporter, Erica Gray, Spotlight Travel
“It’s dramatic and wild and genuinely unspoiled.” – The Hollywood Reporter, Erica Gray, Spotlight Travel
“…absorbing where they were, letting the property take care of them, not constantly on the go trying to check things off a list.” – The Hollywood Reporter, Erica Gray, Spotlight Travel
“They came back completely restored.” – The Hollywood Reporter, Erica Gray, Spotlight Travel
Time, reclaimed
Across the travel world, the shift is clear: fewer boxes to check off, longer stays, more meaning. The Hollywood Reporter quoted entertainment travel specialist Star Lasam on what that looks like in practice:
“Two years ago, travel was making up for lost time. Now it’s more about embracing time.” – Star Lasam, First in Service Travel (quoted in The Hollywood Reporter)
Secret Bay lives by this mindset. The ocean breeze is your alarm clock, the day unfolds at your pace, dining is where and when you want it.
Privacy as the real luxury
One of the strongest lines in the story is also the simplest. It sits at the center of what we build, how we host, and how the property is designed:
“The new status symbol isn’t the Aman you stayed at; it’s that you were off grid for two weeks and nobody could find you.” – Tom Marchant, co-founder, Black Tomato
Why Secret Bay fits the moment
Secret Bay is a small collection of freestanding villas tucked into rainforest cliffs above Prince Rupert Bay in Dominica. Each stay is shaped with a dedicated villa host, so the details are handled quietly and personally.
Some days are built around the island–waterfalls, hot springs, hikes. Others stay close: a swim, a long lunch, a private dinner as the sun sets over the sea. Either way, the pace belongs to you.
Plan your 2026 stay
If those quotes feel familiar–if you’re looking for a place where you can truly disappear–we’d love to welcome you. Your villa host will take it from there.
